Portrait of portfolio creator – back view
Portrait of portfolio creator – back view
Portrait of portfolio creator – front view
Portrait of portfolio creator – front view


Erika Bettega


Ciao!

My name is Erika and I'm a marketer, brand strategist and creative from Italy, living between Verona and Munich.

Throughout my career, I have worked at the intersection of communications, branding and strategy, contributing to the creation of strong brands with a clear mission and vision, and creating 360° marketing campaigns to support business goals.

MyapproachstartsfromtheUSP,positioningandsegmentationtomovetowardsbranding,visualsandcontentcreation-creatinganauthenticandemotionalconnectionwiththeend-client.Ibelieveeverybrandhasthechancetobecometrulymemorable.
MyapproachstartsfromtheUSP,positioningandsegmentationtomovetowardsbranding,visualsandcontentcreation-creatinganauthenticandemotionalconnectionwiththeend-client.Ibelieveeverybrandhasthechancetobecometrulymemorable.
MyapproachstartsfromtheUSP,positioningandsegmentationtomovetowardsbranding,visualsandcontentcreation-creatinganauthenticandemotionalconnectionwiththeend-client.Ibelieveeverybrandhasthechancetobecometrulymemorable.

My specialties

Marketing strategy


Segmentation

Competitive analysis

Positioning

Marketing strategy


Segmentation

Competitive analysis

Positioning

Branding and design


Brand identity

Graphic design

Basic web design

Branding and design


Brand identity

Graphic design

Basic web design

Social media management


Content creation

Photography

Videography

Social media management


Content creation

Photography

Videography

Communications


PR

Media relations

Press releases

Communications


PR

Media relations

Press releases

Previous experience

View All Work

ParityQC

Marketing / Communications

Monteforte Estates

Founder

CRA - Carlo Ratti Associati

Events / Communications

Uozu Lighting

Marketing / Events

Get in touch

If you have an idea to develop, a challenge to solve, or need a long-term partner for building a brand, feel free to get in touch.